The MG Windsor EV has achieved a huge milestone in India. JSW MG Motor India has confirmed that the Windsor EV has crossed 50,000 sales in just a little over 400 days since its launch in September 2024. This makes it India’s fastest-selling four-wheeler EV, proving how quickly Indian buyers are shifting toward modern electric cars.
Selling around five units every hour, the Windsor EV has grown fast because of its smart pricing, tech-loaded features, and MG’s new flexible ownership model.
Why the MG Windsor EV Became So Popular
MG focused on two major ideas that helped the Windsor EV stand out:
1. Battery-as-a-Service (BaaS)
This model makes owning an EV cheaper.
- Starting price: ₹9.99 lakh (ex-showroom)
- Battery: Rented separately
- Billing: Pay-per-kilometre
Because buyers don’t need to pay for the battery at the time of purchase, the on-road cost drops a lot. This idea brought many first-time buyers into the EV market.
2. Timely Updates to the Car
MG kept the car fresh with quick updates.
The biggest one was the Windsor EV Pro, which gets a bigger battery and longer range, which many customers wanted.
Power, Battery and Range: Two Variants, One Motor
Both variants use the same smooth and quiet electric motor. Here are the details:
| Variant | Battery Pack | Power | Torque | Range (MIDC) |
|---|---|---|---|---|
| Windsor EV | 38 kWh | 136 PS | 200 Nm | 332 km |
| Windsor EV Pro | 52.9 kWh | 136 PS | 200 Nm | 449 km |
The acceleration is quick, and the range is practical for daily office travel as well as weekend trips.
Features: A Modern, Tech-Loaded Electric CUV
MG calls the Windsor EV an “Intelligent CUV.” The feature list supports that claim.
Technology
- 15.6-inch GRANDVIEW touchscreen
- 8.8-inch digital instrument display
- Vehicle-to-Load (V2L)
- Vehicle-to-Vehicle (V2V) charging
Comfort & Convenience
- 135-degree reclinable Aero Lounge seats
- Panoramic glass roof
- 256-colour ambient lighting
Safety
- 6 airbags
- 360-degree camera
- Level-2 ADAS with multiple driver assist features
The Windsor EV offers one of the best feature packages in the compact electric SUV segment.
Rivals and Market Position
The Windsor EV has strong demand in big cities and smaller towns. It takes on:
- Tata Nexon EV
- Mahindra XUV400
Thanks to attractive pricing, flexible battery plans, and strong features, MG has created a solid position in India’s EV market.
Conclusion
The MG Windsor EV’s 50,000-unit sales record shows how quickly electric cars are growing in India. With options like Battery-as-a-Service, long-range variants, and modern features, MG is becoming a strong player in the New Energy Vehicle space.
So, do you think flexible EV ownership models like BaaS will help more people shift to electric cars in India? Tell us in the comments below!
